Googleanalytics I use American Express for my business so I receive monthly newsletters from them. One of the topics in this month's newsletter is "6 Ways to Measure Your Audience Using Analytics Tools" and I want to share it with you; as it is important for any blog or website owner, in any business field.

Knowing how many visitors are coming to your site, how long they stay, what content they are reading the most, can prove to be extremely helpful in building future marketing strategies as well as measuring the ROI (return on investment) on marketing campaigns.

This type of information is so valuable to your business and can be used, should be used, to help you run your business better, and to continue bringing your blog readers and customers the information they want most.

This article features these 5 analytical tools:

  • Google Analytics
  • Sitemeter
  • Chartbeat
  • Quantcast
  • Compete & Alexa

Click below to read the full article:
6 Ways to Measure Your Audience Using Analytics Tools


Contact me if you need assistance installing these applications and I will let you know of the installation fee. I'd be happy to help!  

These types of tools will be included in the restructuring of my blog setup packages (from a Basic Package, Traditional Package…to The Works).

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Happy Blogging!
Heather Wright-Porto 

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