I'm excited to share this new series with you, called "101 Blogging Tips". In the series there will be 101 blogging tips that you can begin applying to your blog today! Don't wait, get started now!
Tip #35: Give it away for FREE…Do not make your blog a sales blog!
Do not make your blog into a sales/marketing applicaiton only. You will lose readers for sure! Blog readers want to read and desire and seek out valuable content, free great news or tutorials on your site. That's what keeps them coming back for more! That's what builds trust and their thoughts of you as an expert in that field. Occasionally you can throw in a call-to-action or promote a new product, but it should not be the focus of your blog.
Using my site and an example. I'm running this enjoyable series 101 Blogging Tips. I am having a blast and hope you are too! This is free to everyone! My blog is full of how-to blogging articles for Blogger, TypePad or WordPress, SEO Tips and much more. If you are looking for something and can't find it, let me know. Anyway, my point is, this site and information is all free and I enjoy sharing it! Occasionally I will announce a new service, such as the new Stamping and Blogging site.
So the scale should be….
tons of free, great content,
not so much on the sales (calls-to-action).
Continue to give your customers what they want – true, good valuable content, and they will be happy and continue to follow you.