I'm excited to share this series with you, called "101 Blogging Tips". In the series there will be 101 blogging tips that you can begin applying to your blog today! Don't wait, get started now!
Tip #47: Spread Yourself Out but Not Too Thin
This is a one of the 10 tips I shared on a recent article in our Stamping and Blogging site. Although the site is stacked on the Stamping side, we do have great articles on how to improving your online presence in building a business blog and enhancing your social media campaigns. Here is a little taste of one of the tips.
#10 Spread Yourself Out but Not Too Thin
A key to growing your business and online presence is to be out there, everywhere. This is not something to do overnight! Start with your blog and maybe Facebook or Twitter. Then when you have blogging, posting to Facebook and/or creating Tweets under control, consistent, in a routine and are not overwhelmed, then continue to add other social networks like Pinterest or venture into creating online videos.
Your blog should contain your best content and have share buttons under each post. Facebook is more for chatting and engaging fans and more "social" and laid back. Twitter is much of the same but with no images and just short, to the point messages and links. LinkedIn is more for business profiles (like an online resume but more in building a social business network). YouTube is of course a video library (were some use Vimeo as well). Pinterest is like a big scrapbook!
So each has it's own purpose. But each takes time! So take it one step at a time and "build" your social media and online presence. As my mom always tells me "Rome wasn't 'built' in a day" so neither will your entire social network: Build one block at a time, build a solid foundation, then continue.
It may be best to have a scheduling system to help manage all of them once you get to that point. Blogging 2-3 times a week. Tweeting every day. Facebook posts every other day, etc. Whatever your schedule is. Try to be consistent. Do not do everything all the time as it's not good for you and will bombard your following too (we can all only absorb so much information on a given day) – LOL! Pace yourself and everyone's happy
Your goal is to be everywhere but in time. It may also mean that in the future you may want to hire people to help you maintain all of your social networks and assign staff to each task. Again, that's a long term goal. Short term, get your blog up first and go from there!